Ascension Business Solutions was proud to be represented at the Synergy HomeCare Conference Cultivate 2026 by Regina Asuncion and Paki Fernandez. Held in sunny South Florida, the event brought together Synergy owners, operators, leaders, and partners for meaningful conversations around growth, leadership, and the future of home care operations.
As Paki shared from the conference:
“We’re so excited to be here. We are speaking at one of the breakout sessions on the 14th, and we are also throwing a mixer for our favorite Synergy owners. We’re so excited to mix and mingle with both our partners and the Synergy owners.”
And that is exactly what made the event so valuable.
Beyond the sessions, presentations, and formal agenda, some of the most impactful moments happened in between. Conversations during the breakout sessions, the Leadership Mixer, and casual moments throughout the conference gave us a closer look at what home care owners are thinking about right now.
The Conversation Owners Are Having Right Now
Across the conference, one theme kept coming up:
How can this work inside my agency?
Growth is still happening in home care. Agencies are expanding, demand remains strong, and owners continue to look for ways to serve more families.
But sustaining that growth without being pulled back into the day-to-day operation is where many leaders are feeling the pressure.
Scheduling becomes more reactive.
Recruitment turns into a constant cycle.
Leadership time gets absorbed by tasks that should not always require the owner’s direct involvement.
For many agencies, the challenge is not that the systems are missing. The challenge is having the capacity, structure, and consistency to fully run those systems every day.
That is where operational support becomes more than just extra help. It becomes a foundation for sustainable growth.
A Testimonial That Captured the Bigger Picture
During Regina’s breakout session, Tim Homer shared a reflection that stood out:
“In 15 years… this is one of the best decisions I’ve ever made.”
That kind of statement does not come from simply filling a role.
It comes from experiencing a shift in how the agency is supported.
For home care owners, the goal is not just to hire another person. The goal is to create stability inside the operation. It is about moving away from constant hiring cycles, reducing internal pressure, and building a team that improves over time.
Tim’s testimonial speaks to what happens when the right support structure is in place. Owners gain more breathing room. Internal teams gain more clarity.
The business becomes less dependent on constant reaction and more capable of scaling with intention.
What Operational Support Looks Like Behind the Scenes
At Ascension Business Solutions, we work alongside home care agencies to strengthen the operational layer behind their growth.
For many agencies, that support includes:
- Scheduling coordination
- Caregiver recruitment
- Intake and referral support
- After-hours coverage
- Administrative operations
But the real value is not just in completing tasks.
The value is in creating support that fits how the agency actually runs.
Every home care agency has its own workflows, communication style, client expectations, software systems, and leadership structure. That is why support cannot be treated as one-size-fits-all.
When structured correctly, operational support helps reduce friction. It gives internal teams more clarity. It allows owners and leaders to spend less time managing every moving piece and more time focusing on growth, client experience, caregiver retention, and leadership.
Why This Matters for Home Care Growth
Home care owners are not just trying to grow. They are trying to grow without breaking the systems that got them this far.
That means asking bigger questions:
Who is protecting leadership time?
Who is keeping scheduling from becoming purely reactive?
Who is helping recruitment stay consistent instead of urgent?
Who is making sure referrals, intake, and admin tasks do not fall through the cracks?
Who is supporting the operation when the internal team is already stretched?
These are not small questions.
They are the difference between growth that creates freedom and growth that creates more pressure.
The conversations we had at Synergy AFM 2026 reinforced what we see every day with home care agencies. Owners want to scale, but they also want to do it with clarity, confidence, and the right people supporting the work behind the scenes.
Our Biggest Takeaway from Cultivate 2026
Synergy HomeCare Conference Cultivate 2026 was a reminder that growth in home care is not just about adding more clients, caregivers, or locations.
It is about cultivating stronger operations.
It is about building a support system that allows leaders to lead, teams to perform, and agencies to grow without constantly operating in survival mode.
We are grateful for the conversations, connections, and partnerships that came out of this event. Thank you to the Synergy owners and leaders who spent time with us, joined the breakout session, attended the mixer, and shared openly about what they are building inside their agencies.
At Ascension Business Solutions, we are proud to support home care agencies as they strengthen the operational foundation behind their growth.
Ready to explore what this could look like inside your agency?